Portfolio. VR corporate marketing
COSMOTE SMART HOME: VIRTUAL REALITY APPLICATION
Cosmote is part of OTE Group, owned by Deutsche Telecom, and is the largest telecom provider in Greece, as well as one of the largest in South-East Europe. Bolt Virtual has a longstanding collaboration with the companies of OTE Group: in the last two years we have designed and implemented more than a dozen VR events for the Group, and we are partners in a proposed research Project for testing the forthcoming 5G technologies. Cosmote has developed a new line of products around the ‘smart home’, a suite of products offering home automation. We collaborated with the marketing department of Cosmote in creating an immersive virtual reality experience, with a very strong interactive functionality, presenting the benefits of the smart home technology and its ability to improve the living conditions of the user.
ATHENS INTERNATIONAL AIRPORT: MARKETING OF THE NEW TERMINAL
The Athens International Airport partnered with Bolt Virtual in order to promote the new terminal it inaugurated in mid 2018. We created a custom virtual reality game, tailored to the promotional needs of the Airport, for the shops based in the new terminal. The passengers played the VR game, in systems provided by us and operated by our experienced staff, and had the opportunity to win prizes provided by the Airport.
GENIKI PSYCHTIKI: INDUSTRIAL REFRIGERATION VR
Our client (Giniki Psychtiki- Γενική Ψυκτική) is one of the leaders of industrial-grade refrigeration manufacturers in Greece. For the major sectoral exhibition of the company we created an experiential VR mini-game, which combined manual puzzle-solving with multiple choice questions to entertain the guests and promote the products of the company.
GRUPPO CUCINE: ADVERTISING THEIR TOP END KITCHEN CREATIONS
Gruppo Cucine is the leader of the Greek kitchen design companies. They are known for the superior aesthetics and the technological background of their creations. Gruppo Cucines tasked Bolt Virtual with the development of a virtual reality application showcasing some of their major kitchen lines. Our company designed a VR application for HTC Vive and Windows Mixed Reality systems showing 3 of their lines. The application of fully interactive, whereas the user can interact with many physical elements in the kitchen and by performing tasks typical of an everyday use of the kitchen furniture, appliances and utensils.
RETAIL VISUALISATION VR
Bolt Virtual is currently developing a virtual reality software for the retail sector. The software is a comprehensive solution for real-time creation of store planograms, shelf merchandising and store redesign. By wearing a VR headset and inside a 360o immersive environment, where the user can freely walk and interact with objects, the retailers will be able to determine the best use of floor space, modify objects in the scene in real-time, and create bespoke environments and layouts, experiment with various shelf merchandising strategies, and run multiple tests with various layouts and product placements, allowing them to identify the best format to maximise customer experience and store revenue. The software is in initial development stage.
KLEEMANN LIFTS VR
Bolt Virtual has created a virtual reality application for Kleemann Lifts. Kleemann is one of the largest lift manufacturers in the world, and the application will be a valuable tool to the sales force of the company in the immersive presentation of its lifts to the company's prospective clients. Users can navigate and immerse themselves into the products of the company.
PROTERGIA: ENERGY HUNTER VR
Protergia is one of the main electricity & gas utilities in Greece. For their pavilion at the Thessaloniki International Fair 2019 we created a custom VR game running in HTC Vive and Windows Mixed Reality VR systems “Energy Hunter VR”. The players could harness energy orbs (gas and electricity) and maximise their score. Over 700 users played the game and the top players received awards by the company.